Promoting Our business
We promote our new business through Television. Cablevision is a popular cable company in New Jersey, Cablevision also has the ability to target certain areas in New Jersey so they advertise our business to people in the North Jersey region, predominantly in Bergen County. We are also advertised through our local town newspaper which is called the Suburbanite. Also we have flyers scattered around North Jersey that also promote our business.
Promotion Efforts cost
Cablevision Ads will run from 5 to 10 AM and 7 to 11 PM 2 times per hour.for the first month which will cost $13,500. We will hand out and hang flyers around Bergen County every saturday which will cost $280 per month. Also our Suburbanite newspaper ads will cost us $800 per month. Our annual advertisement cost will be $17,660.
Rewards Program
Our "5 Star Bean Program" is our premier rewards program. This is how it works: For every five (5) purchases you make, you will recieve a free purchase certificate on your next visit.